Dynascan is a world-leading manufacturer of innovative seal integrity and leak detection solutions. Founded in 2001 by a highly skilled team of specialists, more than 30 years of experience has been input into the development of the Dynascan product range. All test systems are designed and manufactured to ISO standards, with an individual, tailor-made service available.
21/11/2021
Dynascan
Cambridge, United Kingdom
Web Design
Sketch, CSS, Javascript, Aftereffects
Wealth of knowledge in testing methods, All devices & systems follow high-standards in product design, manufacturing and components used, Capability of designing and manufacturing solutions for bespoke requirements, Extensive range of after-sales customer support
As a user experience designer, one of the most important steps in the design process is identifying the typical users of the product. This can be achieved by creating fictitious characters that consist of stereotypes that align with the behaviour, motivations and interests that then eventually result in understanding what actions these users will take when they arrive to the website, resulting in a considered user journey, with clear objectives stated as call to actions.
I utilise some of the practices of storytelling in the conceptual design process, specifically the use of archetypes to build character profiles.Traditionally in film, tv and plays there are 12 recurrent persona types across the human experience, which I allocate to each persona.
A moodboard is a visual tool that communicates our concepts and visual ideas. It is a well thought out and planned arrangement of photography, design, art, etc. that is intended to evoke or project a particular style or concept. A large part of this relates back to the Venn diagram by searching for images that relate to these words.
As you can see colour and light are a constant theme throughout the mood board as it conveys a sense of approachability. One of the most noticeable additions to the new design is the use of digital noise and gradients. These key visuals work as a guideline or visual reference for the overall look and feel of the website, by creating an identity in which future ideas, sections and elements will appear on other pages. Demonstrating effectively and clearly expressing the communication tone and the emotions we are conveying to the target audience.
Step into the multi-faceted world of The Weeknd with our immersive timeline project. Dive deep into his captivating career, exploring the evolution of his personas and musical styles. With each album as a stepping stone, this project provides a fully immersive, multidimensional web experience that takes you on a journey through the artist's life. Listen to his music as you read about his unique path, from the early days of anonymity to the pinnacle of stardom. Each album is a chapter in The Weeknd's story, and our project unveils the intricate details of his artistic transformation. Discover the moments that shaped his music, his rise to fame, and the themes that resonate through his work. This timeline is your backstage pass to the enigmatic and ever-evolving world of The Weeknd, a musical odyssey you won't want to miss.
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Bernédette is a hand-drawn, wordless short film about the quiet, unspoken bond between a man and his dog. Set across Berlin, London, and Paris, it captures the beauty, chaos, and heartbreak of their journey together.
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I have collaborated with Ruroc to help launch their new EOX collection, bringing their latest helmet line to life through a cutting-edge website experience. This page is developed with advanced JavaScript animation and 3D assets, designed to showcase the innovative EOX helmets in a visually striking and interactive way. The dynamic motion and seamless animations enhance the storytelling, highlighting the EOX's redefined design that delivers ultimate safety, performance, and comfort. Every aspect of the site is crafted to immerse users in the world of Ruroc, allowing them to explore the helmet’s groundbreaking features and exceptional design. This collaboration aims to deliver an engaging e-commerce experience that aligns with the high-performance standards of the EOX collection, providing riders with a digital platform as innovative as the helmets themselves.
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